Real Estate at the Superbowl

After 21 years of waiting for this industry to make its splash on the coveted Super Bowl adspace, our prayers have been answered (okay, might be a slight exaggeration). Celebrating its 40 year anniversary, Century 21 Real Estate will be running a spot during the much anticipated event, featuring Donald Trump. As one of the biggest advertising opportunities on television, the company will be billed among the ranks of advertising giants Coca-Cola, Pepsi, and Volkswagon, and paying an estimated $3.5 million to do so. And as befitting as it is for Century 21 to stop the 21 year hiatus of real estate advertising during the Superbowl, we’re just glad to see real estate has made its way into sports. Just another reason to enjoy watching on Sunday. Cheers!Watch the video